MERCEDES-BENZ FASHION WEEK BERLIN ANNOUNCES LOCATION, DATES AND PRELIMINARY LINE-UP FOR THE FALL/WINTER 2008 COLLECTIONS
INTERNATIONAL AND EMERGING DESIGNERS TO BE SHOWCASED IN BERLIN THIS JANUARY
Following the successful event that premiered in July 2007, Mercedes-Benz Fashion Week Berlin will take its place on the international fashion calendar again this season with the Fall/Winter 2008 collections January 27 to 31, 2008. Berlin will become a unique fashion destination when the city’s Postbahnhof event location attracts media, buyers, fashion leaders, VIPs and celebrities from around the world.
“We are proud to announce the date and the location of the second Mercedes-Benz Fashion Week Berlin in January 2008,” said COO of IMG Fashion, Maureen Reidy, during her visit to Berlin. “The Postbahnhof is the ideal location to highlight Berlin’s distinctive and celebrated architecture.”
The upcoming season will feature designers such as HEIRESS, Marcel Ostertag, Strenesse and UNRATH & STRANO at the Postbahnhof location as well as HUGO and MICHALSKY at off-site locations. Over five days, established and emerging designers will take to the runways to present their Fall/Winter 2008 collections at this global fashion event.
